Lead Generation Archives | Real Estate Brilliance

Keep Calm and Follow Your Systems/Procedures

January 8, 2021

It’s official, we are finally out of the COVID-induced recession and property prices are increasing around the country. Agents are reporting record sales and gross commissions are rising. Confidence is up and everyone is happy (except buyers!) and it is…

Riding the roller coaster

December 18, 2020

Lead Generation, Systems

No Comments

Being based here in Perth I often get frustrated when I hear media reports talking about how the market is booming. They’re usually based on what is happening in Sydney or Melbourne, while for many years Perth has been in…

There’s an App for That!

September 11, 2020

CRM, Lead Generation, Principals, Technology

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Technology has revolutionised our world, especially in the last 20 years, and even more so the last five. The reality is TECH is here to stay and if you do not embrace it completely you will be well and truly…

It’s NOT Just Numbers

September 11, 2020

Lead Generation, Lead Retention, Multi-Layered Prospecting System, Principals

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We have heard it over and over again – “it’s numbers” – do the activities and the rest will take care of itself. Sure, numbers are important, it’s a simple fact that if you have lots of leads coming in…

The buck stops where?

April 23, 2020

Admin, Build Rapport, Lead Generation, Phone Calls

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It’s my belief that 50 per cent of our business gets lost at the first call, whether it’s the receptionist or the agent picking up the phone. That’s right, half of the people contacting us, looking to engage us to…

Call me, call me any time

April 22, 2020

Lead Generation, Mulit-Layered Prospecting, Principals, Systems

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Have you ever stopped to look at how your agency gets business? Do you get regular calls or are they occasional? Do you know where the calls come from, for example do, people look you up online or are they…

Is Direct and Chunky Mail Effective?

September 17, 2018

Lead Generation, Letterbox Drops, Marketing, Multi-Layered Prospecting System

In our ever-changing world where getting someone’s attention is becoming more and more difficult, a great way to gain that attention in a place where some businesses have moved away from is direct mail. An even better way to get…

Lead Generation

Keep Calm and Follow Your Systems/Procedures

Riding the roller coaster

There’s an App for That!

It’s NOT Just Numbers

The buck stops where?

Call me, call me any time

Is Direct and Chunky Mail Effective?

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